Privacy Policy

We may collect information that you voluntarily provide when you complete a form, request information, request a quote, communicate with us, or otherwise use our Website. This information may include:

• First and last name
• Email address
• Telephone number
• State or general location
• Age or age range
• Information about who you are seeking coverage for
• Desired coverage amount or insurance preferences
• Responses submitted through questionnaires or forms
• Information you provide during communications with our representatives
• Any other information you voluntarily provide

We may also automatically collect certain technical information when you use our Website, including:

• IP address
• Browser and device information
• Operating system
• Referring website or advertisement
• Pages viewed
• Date and time of visits
• Website interactions
• Cookie and tracking information
• Advertising attribution information

We may use the information we collect to:

• Process your request for information
• Determine or help identify insurance options that may be available to you
• Connect you with a licensed insurance representative
• Contact you regarding your request
• Provide quotes, consultations, or information about insurance products
• Respond to questions and customer service requests
• Operate and improve our Website
• Personalize your experience
• Measure advertising and marketing performance
• Prevent fraud, misuse, and security incidents
• Maintain records of requests, communications, and consent
• Comply with applicable legal and regulatory requirements

Submitting information through our Website does not guarantee eligibility, coverage, approval, pricing, or issuance of any insurance product.

If you provide your telephone number, email address, or other contact information and provide the applicable consent, you may receive communications relating to your inquiry from Cancer Protection USA and/or authorized representatives or service providers involved in responding to your request.

Depending on the consent you provide, communications may include telephone calls, text messages, and emails and may use automated technology where permitted by law.

Consent to receive marketing communications is not a condition of purchasing any goods or services.

Message and data rates may apply to text messages.

• You may opt out of text messages at any time by replying STOP. You may request assistance by replying HELP where supported.
• You may unsubscribe from marketing emails by using the unsubscribe link included in the email.
• For telephone communications, you may ask the representative to place you on the applicable do-not-call list.

We may maintain records relating to your consent and opt-out requests as required or appropriate for legal and compliance purposes.

We may disclose personal information when reasonably necessary to provide the services you request. This may include sharing information with:

• Licensed insurance agents or representatives
• Insurance agencies
• Insurance carriers where appropriate
• Technology and hosting providers
• CRM and communications providers
• Telephone, SMS, and email service providers
• Analytics providers
• Advertising and marketing platforms
• Fraud prevention and security providers
• Professional advisers and legal or compliance providers

We may also disclose information if required by law, regulation, subpoena, court order, governmental request, or when we reasonably believe disclosure is necessary to protect our rights, users, or others.

If our business or assets are involved in a merger, acquisition, financing, restructuring, sale, or similar transaction, information may be transferred as part of that transaction subject to applicable law.

We and our service providers may use cookies, pixels, tags, scripts, and similar technologies to operate the Website and understand how visitors interact with it. These technologies may be used to:

• Remember preferences
• Analyze Website traffic
• Measure conversions
• Understand how visitors use our Website
• Improve Website performance
• Attribute leads to advertising campaigns
• Deliver or measure advertising

Depending on the technologies implemented on our Website, third-party services such as Google or Meta may receive information about interactions with our Website in accordance with their respective privacy policies.

You may be able to control certain cookies through your browser settings or other privacy controls made available on the Website.

We may use third-party advertising platforms to promote our services and measure the effectiveness of our advertising campaigns. These platforms may use cookies, pixels, device identifiers, and similar technologies to understand whether users interacted with our advertisements or Website.

Information collected through these technologies is governed by this Privacy Policy as applicable and may also be subject to the privacy policies of the applicable third-party platforms.

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure. We therefore cannot guarantee the absolute security of information transmitted to or stored by us.

We may retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide requested services, maintain business and compliance records, resolve disputes, enforce agreements, and satisfy applicable legal requirements. Retention periods may vary depending on the type of information and applicable legal obligations.

Depending on where you live, applicable law may provide you with certain rights regarding your personal information. These may include the right to:

• Request access to personal information we maintain about you
• Request correction of inaccurate information
• Request deletion of certain personal information
• Request information about how your personal information is used or disclosed
• Opt out of certain marketing communications
• Withdraw certain consent where applicable
• Exercise other rights available under applicable state privacy laws

Some rights may be subject to exceptions, limitations, or identity-verification requirements.

We will not discriminate against you for exercising privacy rights provided by applicable law.

Depending on applicable state law and how our advertising or lead-generation activities are structured, certain disclosures of personal information may be considered a “sale,” “sharing,” or use for “targeted advertising,” even when no money is exchanged. Where required by applicable law, eligible consumers may have the right to opt out of such activities.

Where applicable, privacy preference mechanisms or opt-out options may be made available through our Website.

Our Website and services are intended for adults and are not directed toward children under the age of 13. We do not knowingly collect personal information directly from children under 13 through this Website.

Information concerning a child for whom an adult is seeking insurance coverage should only be submitted by a parent, legal guardian, or other person legally authorized to provide that information.

If we become aware that personal information from a child under 13 has been collected without appropriate authorization, we may take reasonable steps to delete it.

Our Website may contain links to websites operated by third parties.

We are not responsible for the privacy, security, content, or practices of third-party websites. We encourage users to review the privacy policies of any third-party websites they visit.

Cancer Protection USA provides consumers with information and access to insurance-related options and licensed representatives. Availability, eligibility, benefits, exclusions, limitations, premiums, and coverage vary by insurance product, carrier, applicant, and state.

Nothing on this Website constitutes a guarantee that any applicant will qualify for a particular insurance product, benefit amount, premium, or coverage.

Insurance coverage is subject to the terms, conditions, limitations, exclusions, underwriting requirements, and approval requirements of the applicable policy and insurance carrier.

We may update this Privacy Policy periodically to reflect changes in our business practices, technologies, services, regulatory requirements, or applicable laws.

When changes are made, we will update the “Last Updated” date at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically for updates.